Old Spice x The Witcher

To help the world better appreciate Old Spice, we transported them to a time before it existed. Partnering with the hit Netflix show, The Witcher, we created an ode to one of the smelliest millenniums in human history.

“Ode to Stink” 00

Old Spice / Witcher Scents

We gave fans the opportunity to Smelleth Like the Show Thou Loveth. A full range of aromas meant you could smell like Yennefer’s armpits with hints of gooseberries and lilacs. Or like a wizard’s corpse with subtle notes of decomposing flesh.

Role: Creative Director

Partner: Sara Phillips

AD/CW: Jason Scott + Karen Zack